MetroFocus

HOMEBOUND AND HUNGRY
The Executive Director of CityMeals On Wheels Beth Shapiro and their Senior Director of their volunteer programs and corporate engagement Vivienne O’Neill join us to discuss their harrowing work in this time of crisis.
TRANSCRIPT
>>> GOOD EVENING AND WELCOME TO
"METROFOCUS."
I'M RAFAEL PI ROMAN.
YOU KNOW, DESPITE THE ARRIVAL OF
THE CORONAVIRUS VACCINE, MANY
NEW YORKERS ARE STILL FACING A
VERY UNCERTAIN AND ANXIOUS
WINTER.
THIS IS ESPECIALLY TRUE FOR THE
CITY'S HOME-BOUND SENIORS WHO
REMAIN THE MOST VULNERABLE TO
THE VIRUS.
NOT ONLY THAT, BUT MANY OF THE
PROTOCOLS PUT IN PLACE TO
PROTECT THOSE FROM THE VIRUS PUT
SOME OF THE SENIORS AT AN
INCREASED RISK OF GOING HUNGRY.
JOINING US TO TALK ABOUT THE
CHALLENGES OF SERVING OLDER AND
POORER NEW YORKERS AT A TIME OF
CRISES ARE BETH SHAPIRO, THE
EXECUTIVE DIRECTOR OF CITY MEALS
ON WHEELS, AND VIVIENNE O'NEILL,
CITY MEALS SENIOR DIRECTOR OF
VOLUNTEER PROGRAMS AND CORPORATE
ENGAGEMENT.
THANK YOU BOTH FOR JOINING US
TODAY FOR A VERY IMPORTANT
TOPIC.
>> THANK YOU.
>> THANK YOU SO MUCH FOR HAVING
US.
>> BETH, LET ME START WITH YOU.
YOU KNOW, I THINK IT IS SAFE TO
SAY MOST NEW YORKERS HAVE HEARD
ABOUT CITY MEALS ON WHEELS, AND
MOST OF US KNOW THAT IT HAS
SOMETHING TO DO WITH DELIVERING
MEALS.
BUT BEYOND THAT, I THINK MANY OF
US, AT LEAST, DON'T KNOW REALLY
HOW YOU FUNCTION, WHERE YOU
STARTED, ALL OF THAT STUFF.
I WONDER IF YOU COULD BRIEFLY
GIVE US A HISTORY OF THE
ORGANIZATION, WHAT YOUR MISSION
IS AND HOW YOU ACCOMPLISH THAT
MISSION ON A DAILY BASIS?
>> SURE.
I WOULD LOVE TO.
AGAIN, THANK YOU.
SO CITY MEALS ON WHEELS WAS
FOUNDED NEARLY 40 YEARS AGO TO
MAKE SURE HOME-BOUND ELDERLY NEW
YORKERS HAD FOOD EVERY DAY OF
THE YEAR.
OUR FOUNDERS HAD READ AN ARTICLE
IN THE NEWSPAPER IN NOVEMBER OF
1981 WHERE OLDER NEW YORKERS
WERE GOING FOUR DAYS WITHOUT
FOOD BECAUSE THE ARTICLE WAS
WRITTEN RIGHT IN ADVANCE OF
THANKSGIVING, RIGHT WHEN THE
CITY WAS CLOSED DOWN.
SO THE CITY FUNDS MEALS MONDAY
THROUGH FRIDAY AS LONG AS
THERE'S NO HOLIDAY, AND OUR
FOUNDERS BELIEVED THAT PEOPLE
NEED FOOD EVERY DAY OF THE YEAR,
JUST LIKE YOU AND I DO.
SO THEY RALLIED FRIENDS IN THE
RESTAURANT COMMUNITY WHERE THEY
WORKED AND RAISED MONEY, CALLED
THE CITY AND SAID, "WE'LL DO THE
NEXT HOLIDAY," THINKING IT WAS A
ONE-TIME THING, AND THAT WAS
CHRISTMAS.
THEY DELIVERED 6,000 CHRISTMAS
MEALS WITH $35,000 THAT THEY HAD
RAISED.
SINCE THAT TIME, CITY MEALS HAS
NOW DELIVERED OVER 63 MILLION
MEALS TO OLDER NEW YORKERS TOO
FRAIL TO SHOP OR COOK FOR
THEMSELVES.
THEY'VE HAD ACTIVE, PRODUCTIVE
LIVES AND ARE NOW JUST OUTLIVED
THEIR ABILITY TO CARE FOR
THEMSELVES, WHETHER IT IS
PHYSICAL OR EMOTIONAL
DISABILITIES.
YOU KNOW, THEY'RE TOO FRAIL TO
WALK TO A MARKET AND CARRY FOOD
HOME WITH THEM AND WE MAKE SURE
THEY'RE GETTING A MEAL EVERY DAY
OF THE YEAR, WEEKENDS, HOLIDAYS,
AND PARTICULARLY TIMES OF
EMERGENCY.
>> ALL RIGHT.
SO, VIVIENNE, THAT'S WHAT YOU
HAVE BEEN DOING FOR FOUR DECADES
NOW.
HERE COMES COVID, THE COVID
PANDEMIC.
HOW HAS THAT IMPACTED OUR
TRANSFORMED THE WAY YOU DO
BUSINESS OR THE KIND OF BUSINESS
YOU DO?
>> WELL, ONE OF THE THINGS THAT
HAS OCCURRED WITH THIS PANDEMIC,
WE HAD NEARLY 8,000 VOLUNTEERS
WHO HAVE GIVEN US OVER 29,000
HOURS OF SERVICE TO MAKE SURE
THAT OUR SENIORS, OUR FRAIL
SENIORS ARE NOURISHED ON A DAILY
BASIS AND ALSO CHECKING IN ON
THEM.
THE PANDEMIC HAS CHANGED THE
WHOLE LANDSCAPE OF WHAT WE DO AT
CITY MEALS ON WHEELS, AND WE HAD
TO PIVOT ON THE DROP OF A DIME
TO MAKE SURE THAT OUR SENIORS
ARE TAKEN CARE OF.
AND WE DID THIS BY FOLLOWING ALL
OF THE PROTOCOLS THAT WERE GIVEN
TO US, MAKING SURE THAT
VOLUNTEERS HAVE MASKS AND
GLOVES, TEMPERATURES ARE BEING
CHECKED, AND WHEN THEY GO TO
MAKE THOSE DELIVERIES, WHICH ARE
CRITICAL DURING THESE TIMES, TO
HAVE THAT FACE-TO-FACE DELIVERY,
THAT THEY KNOW THEY HAVE TO
STAND BACK AT LEAST SIX FEET AND
TO MAKE SURE THAT THE SENIOR IS
HOME TO RECEIVE THE MEAL AND
CHECKING IN ON THEM AND LETTING
US KNOW IF THERE IS ANYTHING,
ANY CHANGES IN THEIR ENVIRONMENT
SO THAT WE CAN REACT TO IT
IMMEDIATELY.
>> SO, BETH, I READ RECENTLY
THAT ONE OF THE THINGS THAT HAS
CHANGED SINCE COVID HIT US IS
THAT MANY MORE SENIORS ARE GOING
TO YOUR ORGANIZATION FOR FOOD.
WHAT IS IT ABOUT COVID THAT IS
RESULTING IN MORE SENIORS
NEEDING YOUR SERVICE?
>> YEAH, I MEAN I THINK WE'RE
ALL FEELING THE EFFECTS OF
ISOLATION IN A WAY THAT WE NEVER
HAVE, AND WE'RE DEALING WITH
OLDER NEW YORKERS WHO ARE
VULNERABLE.
PRIOR TO COVID, YOU KNOW, THEY
WERE HOME BOUND, AND NOW WE ARE
SEEING OLDER NEW YORKERS WHO
SHOULDN'T BE GOING OUT TO THE
GROCERY EVEN WITH A MASK OR
GLOVES ON.
THEY RUN THE RISK OF GETTING
EXTREMELY ILL FROM THE VIRUS
SHOULD THEY GET IT, SO WE HAVE
SEEN OUR ROLLS INCREASE.
I AM VERY PROUD TO SAY WE HAVE
NOT MISSED A SINGLE DELIVERY.
IN FACT, OUR NUMBERS HAVE GROWN
SUBSTANTIALLY.
WE'VE DELIVERED OVER 2 MILLION
MEALS SINCE THE BEGINNING OF
MARCH.
800,000 OF THOSE ARE EMERGENCY
MEALS.
SO WE ARE FEEDING, OF COURSE,
THOSE WE WERE ALREADY FEEDING.
WE'VE ADDED OVER 2,000 NEW
RECIPIENTS TO OUR REGULAR
DELIVERIES, AND WE FED OVER
40,000 OTHER OLDER NEW YORKERS
WHO, AS YOU SAY, ARE INCREASING
NUMBERS OF PEOPLE NEEDING FOOD.
>> SO, VIVIENNE, YOU ARE
RESPONSIBLE FOR VOLUNTEERS AND,
AS I UNDERSTAND IT, CITY MEALS
DEPENDS GREATLY ON VOLUNTEERS.
FIRST OF ALL, WHAT IS THE RATIO
BETWEEN VOLUNTEERS AND PAID
STAFF ON CITY MEALS?
SECONDLY, HOW HAS THE PANDEMIC
AFFECTED THE RECRUITMENT OF
VOLUNTEERS?
>> WELL, WE HAVE HUNDREDS OF
STAFF OUT THERE WHO ARE
DELIVERING MEALS, AND WITH THAT
WE -- WITH THE THOUSANDS OF
VOLUNTEERS THAT WE HAVE
RECRUITED THROUGHOUT -- WE HAVE
NOT MISSED A DELIVERY.
THE IMPACT ON RECRUITMENT DUE TO
THE COVID, IN THE BEGINNING
PEOPLE WERE NOT COMING OUT.
HOWEVER, OUR APPLICATION,
VOLUNTEER APPLICATION HAS
DOUBLED SINCE THEN.
SO WE'VE -- NOT ONLY DO WE FOCUS
ON MAKING SURE THAT THESE VITAL
MEALS WERE GETTING OUT, BUT ALSO
DOING THOSE CHECK-INS.
WE HAVE VOLUNTEERS NOW WHO
MOBILIZE USING ZOOM AND USING
PHONE CALLS TO CALL IN AND CHECK
IN ON THE SENIORS.
WE ARE WORKING WITH VOLUNTEERS
WHO LEFT NEW YORK TO GO TO
MONTANA OR PENNSYLVANIA AND
THEY'RE STILL IN TOUCH WITH
THEIR SENIORS, TALKING TO THEM
ON THE PHONE.
>> WOW.
SO, BETH, YOU KNOW, AS YOU GUYS
MENTIONED, YOU HAVE TO INCREASE,
YOU HAVE HAD TO INCREASE AS A
RESULT OF COVID THE SECURITY,
THE PPEs, YOU'VE HAD TO MAKE
SURE PEOPLE HAD THE RIGHT
PROTECTIVE GEAR.
ON TOP OF THAT, YOU ARE SERVING
MORE PEOPLE.
HOW ARE YOU PAYING FOR THIS?
>> WE'RE SPENDING AN IMMENSE
AMOUNT OF MONEY FROM MARCH UNTIL
JULY ALONE WE PENT $4 MILLION
MORE THAN WE HAD BUDGETED FOR
THE YEAR BEFORE.
WE ARE SO GRATEFUL TO EVERYDAY
NEW YORKERS, INDIVIDUALS,
FOUNDATIONS, BUSINESSES WHO
RECOGNIZE THE NEED FOR FOOD AND
THE INCREASED AMOUNT OF FOOD
INSECURITY OF OLDER PEOPLE BEING
HUNGRY, AND WE HAVE BEEN
BLESSED, QUITE FRANKLY, TO BE
ABLE TO COME CLOSE TO COVERING
OUR ADDITIONAL EXPENSES WITH
THIS.
WE ARE VERY GRATEFUL, BOTH, OF
COURSE, FOR OUR VOLUNTEERS BUT
FOR THE DONORS WHO ARE
SUPPORTING US AND RECOGNIZING
THE NEED AS NEVER BEFORE.
>> WHAT IS YOUR BIGGEST -- FOR
YOUR WHOLE OPERATION, WHAT IS
YOUR BIGGEST SOURCE OF FUNDING?
IS IT THE GOVERNMENT?
IS IT FOUNDATIONS OR IS IT
INDIVIDUAL DONORS?
>> WE HAVE ABOUT A $21 MILLION
BUDGET NORMALLY.
WE ARE PROBABLY TOUCHING CLOSE
TO $30 MILLION THIS YEAR.
WE GET ABOUT 12% OF OUR FUNDING
FROM THE GOVERNMENT, FROM THE
CITY OF NEW YORK.
THE REST IS INDIVIDUAL DONORS,
AND THAT'S WHERE, YOU KNOW, YOU
LOOK AT 30,000, 40,000, 50,000
INDIVIDUALS COMING OUT TO
SUPPORT CITY MEALS, PARTLY
KNOWING BECAUSE 100% OF EVERY
DONATION FROM THE GENERAL PUBLIC
WILL GO TO MEAL PREPARATION AND
DELIVERY.
I THINK THAT IS A POINT OF
DIFFERENCE FOR US AND REALLY
CRITICAL FOR PEOPLE WHEN THEY
WANT TO DONATE.
THEY KNOW WHERE THE MONEY IS
GOING.
>> YOU KNOW, I READ THAT.
HOW DO YOU DO THAT?
>> OUR BOARD.
OUR BOARD IS INCREDIBLY GENEROUS
AND THEY ALLOW US TO USE THEIR
DONATIONS FOR OUR ADMINISTRATIVE
COSTS, AND WE DO ALSO GET A
GRANT FROM THE CITY.
PART OF THE MONEY FROM THE CITY
DOES COVER ADMINISTRATIVE COSTS.
>> VIVIENNE, YOU TOUCHED ABOUT
HOW YOUR VOLUNTEERS STAY IN
CONTACT ON THE PHONE WITH YOUR
RECIPIENTS, BUT THE FACT OF THE
MATTER IS THAT COVID HAS IMPOSED
THESE SOCIAL DISTANCING AND
SEPARATION.
YOUR MAIN MISSION CLEARLY IS TO
FEED ELDERLY WHO WILL MIGHT NOT
HAVE THAT FOOD AVAILABLE
OTHERWISE, BUT PART OF YOUR
MISSION, NEARLY AS IMPORTANT,
HAS TO BE THE FACT OF BRINGING
COMPANIONSHIP TO YOUR RECIPIENTS
WHO ARE, YOU KNOW, LONELY IN
MANY CASES.
HOW HAS COVID AFFECTED THAT
ASPECT?
>> ABSOLUTELY.
THE COMPANION SERVES AS A MAJOR
PART OF IT, AND WE HAVE A DEEPER
UNDERSTANDING OF WHAT SOCIAL
ISOLATION IS AT THIS POINT.
BETH SPOKE ABOUT THE CORPORATE
GROUPS THAT ARE WORKING WITH US,
AND THEY GIVE TO US FINANCIALLY
BUT THEY ALSO PROVIDE THEIR OWN
TEAM OF STAFF TO HELP US MAKE
THOSE WELLNESS CALLS, THOSE
CHECK-INS ONCE A WEEK, TWICE A
WEEK, 15 MINUTES TO AN HOUR JUST
TO CHECK IN ON THE SENIORS, TO
MAKE SURE THAT THEY'RE OKAY.
SO WE'RE STILL ABIDING BY OUR
MISSION.
IT IS JUST THAT RIGHT NOW WE'RE
NOT DOING AS MUCH FACE-TO-FACE.
WE ARE STILL DELIVERING THE
MEALS, WHICH IS PART OF THE
FACE-TO-FACE, BUT WE HAVE
MOBILIZED MORE VOLUNTEERS TO
MAKE THOSE CALLS, MULTIPLE,
MULTIPLE CALLS.
>> AND, BETH, YOU KNOW, AS I
SAID IN THE INTRODUCTION, THE
VACCINES ARE ALREADY BEING
DISTRIBUTED, BUT AT THE SAME
TIME WE'RE BEING TOLD BY EXPERTS
AND ELECTED OFFICIALS THAT IT
WILL BE A BAD COVID WINTER, MORE
CASES, MORE HOSPITALIZATIONS,
MORE DEATH.
AS A RESULT, MOST CLOSING UP OF
THE CITY.
HOW ARE YOU PREPARED FOR THAT?
>> WE HAVE LEARNED SO MUCH AS AN
EMERGENCY PROVIDER FOR THE CITY
OVER THE PAST DECADES.
WE WERE HERE FOR 9/11.
WE WERE BOTH HERE FOR HURRICANE
SANDY, AND WE WERE READY.
I MEAN WE WEREN'T PREPARED FOR
THE LONGEVITY AND SCOPE OF THE
PANDEMIC, BUT WE HAVE HAD FOOD
ON HAND IN OUR WAREHOUSE.
WE HAVE EIGHT MORE MONTHS OF
FOOD READY TO GO AT A MOMENT'S
NOTICE.
SO WE ARE PREPARING FOR THE
WORST AND HOPING FOR THE BEST,
AND REALLY WE WILL MAKE SURE
THAT OLDER NEW YORKERS GET A
MEAL EVERY DAY THAT THEY NEED.
THEY NEED IT.
>> DO YOU THINK THAT COVID HAS
TRANSFORMED THE WAY YOU DO
BUSINESS PERMANENTLY?
WILL IT BE DIFFERENT AFTER
COVID?
>> I DO.
I THINK THERE IS A LOT OF
LEARNING THAT WE HAVE GONE
THROUGH THROUGH COVID.
I THINK THAT WE'RE MORE
EFFECTIVE.
WE ARE MORE EFFICIENT IN HOW WE
DO THINGS.
WE HAVE CHANGED THINGS AT OUR
EMERGENCY MEAL DISTRIBUTION
CENTER.
VIV AND HER TEAM ARE ORIENTING,
DOING VOLUNTEER ORIENTATION JUST
LIKE THIS, VIA ZOOM.
I THINK THOSE ARE THINGS THAT
WILL HOLD INTO THE FUTURE TO
HELP US EXPAND OUR REACH,
BECAUSE I THINK THAT, YOU KNOW,
AS YOU SAID, THE VACCINE IS
HERE, BUT IT IS GOING TO BE A
LONG TIME BEFORE EVERYONE GETS
THAT VACCINE, BEFORE PEOPLE FEEL
SAFE AGAIN.
I THINK WE WILL BE WEARING MASKS
FOR A YEAR OR TWO TO COME, AND
WE NEED TO MAKE SURE THAT WE ARE
NOUR
NOURISHING THE OLDER NEW YORKERS
WHO BUILT THIS CITY FOR US.
>> WE HAVE ABOUT 15 SECONDS LEFT
AND I HAVE TO ASK YOU THIS.
IF OUR VIEWERS WANT TO
VOLUNTEER, WANT TO DONATE OR
BECOME RECIPIENTS, VIVIENNE, IN
15 SECONDS HOW DO THEY GET HOLD
OF YOU.
>> CITYMEALS.org.
YOU CAN ASK FOR MEALS, TO
VOLUNTEER, TO DONATE.
>> ALL RIGHT.
AND THEN WE WILL TRY TO PUT IT
ON OUR WEBSITE AS WELL.
BOTH OF YOU, THANK YOU SO MUCH
FOR JOINING US TO TALK ABOUT
THIS VERY IMPORTANT TOPIC.
THANK YOU.
>> THANK YOU SO MUCH FOR HAVING
US.
>> OKAY, BYE-BYE.
>> BYE-BYE.